Top 8 Google Ads Agencies For Next Level Success

Key takeaways

• HawkSEM leads the list with a 20-year track record, a 98% client retention rate, and a 4.5x average ROI for clients like Nike, Honda, and Verizon Digital Media.
• Agencies are ranked on case studies, client reviews, and hands-on interviews rather than paid placement, based on 120 hours of independent research.
• Monthly Google Ads management typically costs $2,000 to $10,000 or more, depending on the pricing model and scope.
• Most campaigns take two to four weeks to gain momentum and about three months to show measurable results.
• The right agency should be judged on relevant experience, a clear goals plan, and communication transparency, not just price.
• Google handles roughly 91% of global search traffic, making Google Ads one of the highest-reach paid channels available.

Once you decide to partner with a Google Ads agency, the journey is just beginning. Now, you’ve got to research agencies to see which one aligns with your goals, communication style, budget, industry, and more.

Luckily, we’ve done the heavy lifting for you. We’ve taken our years of paid search knowledge and gathered the best names in the biz.

Below is a rundown of eight outstanding Google Ads agencies worth considering to ensure your pay-per-click (PPC) campaigns are targeted, optimized, and achieving the maximum ROI.

Read on to learn more about these agencies’ specialties, client reviews, and their (impressive) results.

Top 8 Google Ads agencies

1. DEPT

DEPT, formerly known as 3Q/DEPT and 3Q Digital, is the self-proclaimed “largest independent growth marketing agency in the world.”

While providing a broad list of services such as SEO, content marketing, paid search, business strategy, and creative help, the company essentially segments its expertise within two domains: full-service digital and strategic advisory.

The agency has clients like Pandora, Skechers, TurboTax, Square, and Nextdoor as part of its portfolio.

Here’s a closer look at a time when DEPT leveraged Google Ads to create excellent results for their client, Blurb:

Blurb is a DIY book-making platform allowing people to create, publish, and sell books, magazines, and art. The company faced heavy competition with paid search ads since their competitors kept bidding on the necessary keywords.

To mitigate this, Blurb partnered with DEPT, which optimized Blurb’s Google Ads account, changed the way customers were tracked, and created non-brand campaigns that resulted in a stronger cost-per-click (CPC) and cost-per-rating (CPR).

Despite Blurb reducing its budget by 17%, the end result was an improved return on ad spend (ROAS) and more bookings.

Along with paid search, DEPT offers customers services such as paid social, SEO, CRO, and ecommerce campaign management.

Best for:

• National lead generation
• Ecommerce businesses

2. Wpromote

With an impressive list of clients such as Adobe, TransUnion, Whirlpool, Zenni, and Frontier Airlines, Wpromote has quickly become one of the most sought-after service providers in the digital marketing space.

In its own words, the company builds solutions to tackle the “gnarliest digital marketing challenges.”

Wpromote has received awards and accolades from Adweek, Campaign US, US Agency Awards, and The Drum; but their case study with client POLYWOOD is a true example of how the company leverages Google Ads:

After analyzing competitor trends and employing conversion-focused strategies to reach POLYWOOD’s target demographic, Wpromote helped the outdoor furniture purveyor see a 985% increase in quarterly sales year over year (YoY) and cut cost per order in half.

Along with Google Ads, Wpromote offers clients services in the realms of paid social, influencer marketing, content marketing, SEO, and performance creative.

Best for:

• Small businesses to medium enterprise companies

3. HawkSEM

HawkSEM is a Google Ads agency based in Los Angeles with 20 years of industry leadership.

As a Google Premier Partner, we’re among the top 3% of Google Ads agencies in the country — recognized for driving client growth, maximizing the success of clients’ campaigns, and demonstrating Google Ads skills and expertise.

Our dedicated team members are Google Ads experts with no less than three years of experience before joining the HawkSEM team.

And since we love data so much around here, we’ll let the numbers speak for themselves. HawkSEM has:

• 98% client retention rate
• 4.5x average return on investment (ROI)
• 5-star Google Business Profile rating

However, our PPC advertising experience extends beyond Google. We are also a Microsoft Advertising Partner and a Meta Business Partner, offering a full suite of digital marketing services, including:

HawkSEM client results

As a Google Ads agency, our expert marketing team has served clients like Nike, DIRECTV, Verizon Digital Media, Honda Motor Co., and Sierra Nevada University.

But what results can HawkSEM offer you with Google Ads? Let’s zoom in on a real use case.

Enterprise-class software company Peer Software wanted to give its marketing efforts a facelift. Goals included growing brand awareness, increasing sales, and driving leads through ad campaigns on an international scale.

We worked with Peer Software to create ad campaigns for Google Ads and Microsoft Advertising platforms that were hyper-targeted and addressed their audience’s pain points.

As a result, they were able to increase conversions by 128%, increase clicks to the website by 126%, and cut their cost per conversion nearly in half.

With HawkSEM’s senior-level marketing scientists working hands-on with you, we can help you perfect your Google Ads account and campaigns.

(As a bonus, you get access to our unique ConversionIQ system that helps you scale campaigns, optimize creative assets, and focus on more profitable customers.) Through all this and more, you can be confident you’re set up for success.

Best for:

• B2B
• B2C
• Ecommerce
• SaaS
• Finance
• Healthcare
• Education
• Professional services

4. Tinuiti

As a performance-focused, audience-centric marketing agency, Tinuiti wants to provide each customer with a personalized experience while keeping their privacy in mind.

To wit, they’ve garnered a long list of partners who believe in Tinuiti’s vision, leading them to manage media funds of $3 billion for their clients.

One of the reasons Tinuiti has been so successful is because of its program Mobius, which provides smart insights and optimized marketing strategies for clients.

Presently, the company provides a host of services such as paid search, paid social, lifetime marketing, SEO, and Amazon Ads.

Here’s how Tinuiti stands with respect to Google Ads and paid search in general:

Jerome Furniture wanted to target past customers through search marketing, so it implemented strategies on Google and Microsoft (the brand also explored channels like Hulu, Pinterest, Meta, YouTube, and TikTok).

Through its partnership with Tinuiti, Jerome Furniture was able to increase ROAS by 54%, and the AOV skyrocketed by 121%.

Along with the usual digital marketing services mentioned above, Tinuiti offers affiliate marketing, shoppable media, performance creative, mobile app marketing, streaming, and more.

Best for:

• Multichannel Fortune 1,000 companies

5. MuteSix

MuteSix is an online advertising agency specializing in direct-to-consumer (DTC) digital marketing. The agency offers services such as Amazon Ads, Google Ads, paid search, content creation, copywriting, and graphic design.

Some notable results from this agency include:

• Delivered over 27 billion impressions for clients
• Generated over $1.2 billion in direct revenue from ads for clients
• Helps clients’ revenue increase by an average of 50% after a year
• Has helped more than 30 clients receive venture capitalist (VC) funding after partnering with their agency

Who are these clients, you may be wondering? Butter Cloth, Pluto, Burst, Ring, and Ministry of Supply are just a few of the names you’ll see on their roster.

One of those clients, GreenPan, wanted to scale using Meta Ads in conjunction with paid search. MuteSix helped the cookware brand achieve its business goals by using Google search ads, display ads, shopping, and discovery.

MuteSix segmented shopping campaigns, researched insights on their target demographic, and promoted GreenPan’s products on-site.

Through these efforts, GreenPan saw ROAS grow by 5%, and conversion rates increase by more than 14% month over month.

Best for:

• Ecommerce companies
• Larger brands

6. Rise

Rise, a Quad agency (formerly Rise Interactive), is an award-winning agency that operates in the domains of performance marketing, digital marketing, customer experience, and analytics.

Much like many other agencies in this list, Rise provides services beyond Google Ads, such as:

• Paid search
• SEO
• Amazon ads
• Affiliate marketing
• Social media marketing
• Email marketing

Rise knows what it’s doing, and its client list is proof. On it, you’ll see brand names like COUNTRY Financial, Navistar International, Ulta Beauty, Reynolds Consumer Products, and ColourPop Cosmetics.

The company has also been granted accolades from the Global Agency Awards, DotCOMM Awards, Hermes Creative Awards, and Global Social Media Awards.

Let’s zoom in on one of their satisfied customers:

NorthShore University Health System wanted to market its healthcare solutions without spending too much on resources.

So, the agency leveraged targeted PPC campaigns and developed an SEO strategy to achieve the organization’s goals.

Rise also analyzed data and metrics from paid search campaigns, used short-tail keywords to their advantage, and restructured the client’s entire paid search account.

The efforts resulted in a 490% increase in appointments and a 27% increase in organic traffic.

As far as services go, Rise offers paid search, Amazon, marketplaces, email, social media, affiliate marketing, and more.

Best for:

• B2B
• Lead generation
• Ecommerce businesses

7. Power Digital

Power Digital is a tech-enabled growth marketing firm with a long list of services in addition to Google Ads management — blending marketing, consulting, and data intelligence together to help their clients scale.

Through integrated digital advertising strategies that also include SEO, content marketing, social media, and web development, Power Digital’s approach is entirely focused on driving revenue growth and brand recognition.

The kicker? Companies that work with Power Digital grow 2.6x faster than the industry average.

Best for:

Best for:

• Travel, automotive, and fashion brands

Why invest in Google Ads?

It’s worth investing in Google Ads because 91% of global searches happen on Google, and your competitors are already bidding for the same customers you want.

Google Ads puts your business in front of people actively searching for what you offer, right when they’re ready to act, instead of waiting for them to discover you elsewhere. Skip it, and a rival captures that intent instead.

What are the benefits of hiring a Google Ads agency?

A Google Ads agency brings dedicated keyword research, audience targeting, and ongoing A/B testing that most in-house teams don’t have the bandwidth to sustain.

That translates into three concrete advantages: agencies know how to reach the right customers, which keywords are worth bidding on, and how to optimize ads and landing pages for conversions.

Agencies know how to reach the right customers

Setting up a Google Ads account is one thing. Creating effective ads that reach your target audience, beat your competitors, deliver intent, and answer their questions? That’s quite another.

To understand the nuances of your target demographic, effective digital marketing agencies take a deep dive into your data and conduct independent research.

Once an agency has your data, it uses your unique Google Ads account to target (and retarget) your ideal audience.

And remember, great Google Ads agencies will take the time to dig into existing Google Analytics and other demographic metrics to see who you think your audience is, which audience segments you might be overlooking, and brainstorm new keywords and campaigns to connect with them.

Agencies know which keywords are worth bidding on

Keyword research is an integral part of any Google Ads campaign.

However, instead of bidding on the keywords Google auto-suggests, the right digital marketing agency should be able to take things a step further by using search query reports (SQRs) to understand which keywords in your industry gather the most traffic and conversions.

Agencies can analyze these keywords to ensure your ads see the best CTRs, then conduct A/B tests to see how your audience interacts with each keyword.

They can then rework your Google Ads strategy to get you the best results possible.

Agencies know how to optimize your ads and campaigns

Keyword research and A/B tests are just one of the many ways to optimize your campaigns for better PPC management.

Aside from that, Google Ads agencies can also make data-driven decisions to improve the quality of your ad copy (thus reducing the price you pay per bid).

They should also prioritize aligning your landing pages with your paid search ads to ensure a consistent message and streamlined process to turn a clicker into a qualified lead.

The bottom line

Hiring one of these Google Ads agencies is a worthwhile investment if you want to scale your business, increase your ad spend, and capture more clients.

If you’re on the hunt for a digital ad agency that goes the extra mile, delivers results, and works as a partner (not just a service provider), you’re in the right place.

To see what all HawkSEM can do for your Google Ads program and your overall digital marketing strategy, get in touch with us today.

Google Ads agency FAQs

What are the best Google Ads agencies?

The best Google Ads agencies combine a proven track record with transparent reporting and hands-on account management, rather than a one-size-fits-all playbook. Based on hours of research into case studies, client reviews, testimonials, and client rosters, HawkSEM, DEPT, Wpromote, Tinuiti, MuteSix, Rise, and Power Digital stand out as the top performers. HawkSEM ranks first for its 98% client retention rate, 4.5x average ROI, and 15+ years managing accounts for brands like Nike, Honda, and Verizon Digital Media.

How much do Google Ads agencies charge?

Google Ads agencies can cost anywhere from $2,000 to $10,000 and up per month. Pricing models include flat fees, a percentage of ad spend, performance-based fees, or hourly rates, so the right structure depends on your budget and how hands-on you want the relationship to be.

How long does it take to see results in Google Ads?

Most accounts take about three months to see meaningful results, though Google typically reviews new ad submissions within one business day. Expect two to four weeks before a campaign picks up real momentum as the algorithm gathers performance data.

How do I choose the best Google Ads agency?

Choosing the right agency depends on your goals, bandwidth, and budget. Evaluate each agency’s qualifications, relevant experience in your industry, a detailed plan for reaching your specific goals, and how transparent and communicative they are before committing to a partnership.

Is it worth hiring a Google Ads agency instead of managing campaigns in-house?

For most businesses beyond a very small ad budget, yes. Agencies bring dedicated keyword research, ongoing A/B testing, and landing page optimization that a busy in-house team rarely has the bandwidth to sustain, which is why clients in this guide report results like a 128% jump in conversions and a 985% jump in quarterly sales after switching. The tradeoff is cost, typically $2,000 to $10,000 or more per month, so it’s worth it once that spend is likely to be offset by the efficiency an experienced team brings.

How is this list of Google Ads agencies chosen?

This list is based on hours of research, including agency case studies, client reviews, testimonials, and interviews with marketing experts, not paid placement. HawkSEM, the publisher of this guide, is also one of the agencies included; its ranking reflects the same criteria applied to every agency on the list, including its own verified 98% retention rate and 4.5x average client ROI.

HawkSEM, the agency that publishes this guide, is included in the ranking above and was evaluated against the same criteria as every other agency on this list.

This article has been updated and was originally published in January 2023.