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Advertising and marketing Podcast with Amanda Holmes

On this episode of the Duct Tape Advertising and marketing Podcast, I interview Amanda Holmes. Amanda is the CEO of Chet Holmes Worldwide (CHI) which has labored with over 250,000 companies worldwide. At age 24, she inherited her father’s multi-million greenback enterprise, which focuses on serving to firms double their gross sales. She’s the creator of a e-book — Based mostly on The Final Gross sales Machine: Turbocharge Your Enterprise with Relentless Deal with 12 Key Methods.

Key Takeaway:

At simply 24, Amanda Holmes inherited her father’s multi-million greenback enterprise – Chet Holmes Worldwide. With out a lot course, she needed to navigate the uncharted waters of working an enterprise at that scale. On this episode, Amanda shares extra about her journey as CEO and the challenges of implementing change in a long-standing group. Amanda dives into the method her father developed years in the past that has helped massive firms rapidly double their gross sales and the way she has helped that course of evolve over time.

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Questions I ask Amanda Holmes:

• [03:04] What was it like being thrust into an ongoing group as a member of the family?
• [06:14] What was arduous so that you can change?
• [08:10] What’s been essentially the most enjoyable for you in terms of getting into the CEO position of Chet Holmes Worldwide?
• [09:39] Would you say that your music and humanities background has introduced a stage of creativity that perhaps didn’t exist within the group earlier than?
• [13:15] Who’s your typical shopper at CHI?
• [14:40] A core idea of your teaching is Dream 100 – are you able to describe what that is?
• [19:16] One of many challenges you alluded to – we’re so centered on digital proper now, you notably have yourselves firmly in what you’re calling old-school processes – would you say that the old-school processes are working higher than ever?
• [21:29] The place can individuals discover out extra about you and your work?

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This episode of the Duct Tape Advertising and marketing Podcast is dropped at you by the HubSpot Podcast Community.

HubSpot Podcast Community is the audio vacation spot for enterprise professionals who search the very best training and inspiration on tips on how to develop a enterprise.